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Research papers

The role of the employee in retail profitability

In 1976, Woolworth's management were given a clear indication that a problem existed when MORI presented the findings of a major study they had carried out on the attitudes of Woolworth employees to the company. Although the main objective of the...

Catalogue: ESOMAR Congress 1981: Research For Profitability
Authors: Keith Willoughby, Robert M. Worcester
Company: IPSOS
August 23, 1981
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Citation

Willoughby and Worcester (1981a, August 23). The role of the employee in retail profitability. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-role-of-the-employee-in-retail-profitability


Research papers

Spillers VS dalgety

In spite of the fact that shareholders can, collectively, wield a great deal of power over the destinies of private companies, research into their attitudes is a relatively uncommon event. Where it does occur it rarely extends beyond a focus on...

Catalogue: ESOMAR Congress 1981: Research For Profitability
Author: Peter Hutton
Company: IPSOS
August 23, 1981
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Citation

Hutton, P. (1981a, August 23). Spillers VS dalgety. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/spillers-vs-dalgety


Research papers

Industrial relations research

The paper describes the objectives of industrial relations research and actions that can stem from their findings, the problem in getting companies (at least in Britain) to undertake industrial relations research studies in the first instance a act...

Catalogue: Seminar 1977: Social Research
Author: Robert M. Worcester
Company: IPSOS
November 30, 1977
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Citation

Worcester, R. M. (1977a, November 30). Industrial relations research. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/industrial-relations-research


Research papers

Tracking studies

Measuring change is - or should be - a way of life for researchers the world over. Witness to events, we provide a means by which decision makers in business, politics, government and society in general can assess public opinion and evaluate the...

Catalogue: ESOMAR Congress 1977: Research For Decision Making
Authors: Robert M. Worcester, Elizabeth Mansbridge
Company: IPSOS
June 15, 1977
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Citation

Worcester and Mansbridge (1977a, June 15). Tracking studies. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/tracking-studies